Do Financial Incentives Help Obese People to Achieve and to Maintain a Target Weight?
By means of a field experiment, the research presented in this video tested the effects of financial incentives on the dieting behavior of obese people. As CHRISTOPH M. SCHMIDT explains, patients leaving rehabilitation clinics have been selected for the study and were given different treatments to help them achieve their target weight. It shows that those patients who received a financial incentive were more successful in sustaining healthy behavior in the short term, with the effect weakening over time. These insights contribute to the question of the role financial incentives can play in encouraging healthy behavior.
DOI:
https://doi.org/10.21036/LTPUB10174RWI – Leibniz Institute for Economic Research
RWI - Leibniz Institute for Economic Research (formerly Rheinisch-Westfälisches Institut für Wirtschaftsforschung) is a leading centre for economic research and evidence-based policy advice in Germany. Through its research work, RWI provides information on economic developments and their underlying catalysts, assists economic policy decision-making and fosters economic literacy among the wider public. The research work of RWI – based on latest theoretical concepts and advanced empirical methods – ranges from the individual to the world economy and is structured along four “competence areas”: “Labor Markets, Education, Population”, “Health Economics”, “Environment and Resources” and “Macroeconomics and Public Finance”. The Institute’s claim “research with impact” illustrates its high scientific demand and is to be understood in a threefold sense: virtually all projects at RWI are of practical relevance and, thus, possess a high degree of potential policy impact. Second, the applied research at RWI fulfills highest academic standards and results are regularly published in renowned academic journals (i.e. with a high “impact factor”). Third, “impact evaluation” is a trans-divisional core competency of RWI and, therefore, often the central challenge in a large number of studies, evaluations and policy projects. (Source: RWI)

Original Publication
Small Cash Rewards for Big Losers – Experimental Insights Into the Fight Against the Obesity Epidemic
Boris Augurzky
,Thomas Bauer
,Arndt Reichert
,Christoph Μ. Schmidt
,Harald Tauchmann
Published in 2015